Mar 04, 2026
Role Overview:
The Director, Digital Marketing, Paid Media & Search Engine Optimization , leads and scales Brother's digital commerce business by overseeing all paid advertising and organic search strategies to grow Brother brand awareness, increase market share, and drive customer acquisition across our direct-to-consumer website (brother-usa.com) and key marketplace channels including Amazon, Walmart, and other retail channels. This role requires a combination of strategic vision and hands-on execution expertise, balancing enterprise-level budget management with performance optimization across both B2C and B2B audiences. This position leads a team of digital marketing professionals and manages external agency partnerships through a critical period of digital transformation focused on adopting advanced ad tech capabilities and employing rigorous test-and-learn methodologies while maintaining a close pulse on profitability mix and return on ad spend. You will partner...
Brother International Corporation
Bridgewater, NJ, USA