Apr 21, 2025
Your Impact The Manager of Customer Marketing, reporting to the Director of Customer Marketing, will work with Customer Marketing Leadership to help deliver Lowe's omni-channel customer engagement and retention strategies for the Homeowner and Pro customer segments (and respective subsegments) to build incrementality to our base business. This role will be responsible for leading the day-to day efforts of the "agile PODs" that work to drive sales and margin goals for known customers and opt-ins for unknown customers. The role will leverage customer data, business insights, brand, business priorities, sales and margin goals to operationalize omni-channel journeys including but not limited to owned channels like email/app/SMS, dotcom, in-store/POS and to paid channels in partnership with the media team. This role requires someone who can lead advanced analytics efforts within the "agile POD" to deliver business performance goals through an interactive and rapid test/learn/scale...
Lowe's
Mooresville, NC, USA
Full time